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Maharani Kempananjammani Vani Vilasa Sannidhana

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Maharani Kempa Nanjammani Vani Vilasa Sannidhana  was a queen and regent of  Mysore ; regent between 1895 and 1902 during the minority of  Krishnaraja Wadiyar IV . She was the wife of Maharaja  Chamarajendra Wadiyar X  and the mother of Maharaja  Krishnaraja Wodeyar IV . She occupies as significant place as any in the annals of  Mysore  history. Her contributions to the citizenry, her roles of Maharani as regent and as queen mother of young prince  Krishnaraja Wadiyar IV , one of the most illustrious rulers of India, has remained commendable. She is considered as one of the three rare gems in the history of Mysore queens. Regency Maharaja Chamarajendra Wadiyar, on a visit to Calcutta in 1894, developed diphtheria and succumbed to sudden death there, thus abruptly cutting short, a promising reign that lasted only 13 years. He was just 32 and had already left his mark as an excellent leader. His death suddenly created a void as prince...

MARUTI 800

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Maruti 800 is a small city car that was manufactured by Maruti Suzuki in India from 1983 to 2014. The first generation (SS80) was based on the 1979 Suzuki Alto and had an 800 cc F8B engine, hence the moniker. Widely regarded as the most influential automobile in India, about 2.87 million 800s were produced during its course of which 2.66 million were sold in India itself. Ever since Maruti Suzuki 800's arrival in 1983 as a modern-day car, this renowned hatch has played the role of India’s favourite small car. However, what this also means is that the Marut i Suzuki  80 is now two decades old.   Maruti Suzuki India Limited, earlier named as Maruti Udyog Limited, is one of the preeminent automobile manufacturers in the country. Maruti 800, designed since 1983, is marketed as a small city car that was manufactured by Maruti Suzuki India Limited. The first generation Maruti 800 (SS80) was inspired by the 1979 Suzuki Fronte and dawned an 800 cc F8B engine – the moniker that proffe...

K-SERIES ENGINES OF MARUTI SUZUKI

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  MSIL K-series Gasoline Engine is a engine introduced by Maruiti Suzuki in its range of cars. It is designed in a way to meet optimized engine performance through innovative design techniques. It is currently offered in four different options across its product lineup: K10B, K12M, K15B and Next gen Dual VVT Dual Injector K12N Engine. MSIL K-series engines ensure that vehicles offer superior NVH (Noise, Vibration and Harshness) performance, smooth & relaxing driving experience along with best in class fuel efficiency to consumers. This all is ensured without compromising on the performance as the peppy & crisp throttle response with linear power delivery provides an unmatched driving performance both in cities & highways. Brief description of K-Series Engines: K15B Petrol Engine: Engineered for great driving experience the all new K15B is a bigger and powerful 1.5-Litre K-series BS6 petrol engine. This new engine offers superior power & performance along with enhanc...

HEARTECT PLATFORM OF MARUTI SUZUKI

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The  HEARTECT  platform is an automobile  platform  that underpin various  Suzuki  models since 2014. The first point to ascertain in terms of safety is how the car absorbs impact and keeps the passengers safe. The HEARTECT platform combines cutting edge design, rigid metal strength and impact-absorbing body structure. The frame, or chassis itself, has been engineered to disperse the force evenly and ensures that the least amount of force is transferred to the occupants in case of an impact. At the core of this engineering is the fact that with a smooth, continuous shape, with much fewer joint points between parts of the frame, it disperses energy more efficiently as well with no major stress points at which a stress failure can be initiated. The platform was claimed to utilize 'Ultra and Advanced High Tensile Steel' (UHSS & AHSS). These materials could improve the occupant safety in case of an impact. Suzuki also claimed the platform offers increased b...

MARUTI SUZUKI'S SMART HYBRID SYSTEM

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  The Smart Hybrid Vehicle System (SHVS) involves a large starter motor. This starter Motor functions as a normal starter motor while cranking the engine. During braking, the circuit is altered to make the same starter motor to act as a generator. The power losses during the braking are hence regenerated and stored in a battery. This power can later be used, either for auxiliary systems or to generate extra torque while accelerating. The extra torque delivery is through the same starter motor. If the driver demands a surplus power delivery through sudden and full throttle positioning, then the energy stored in the battery is used delivered at the starter motor. The starter motor now acts as a motor, rising the power delivery at the flywheel. This is the working principle of SHVS. All of this happens without the intervention of the driver. Advantages of SHVS System                                  ...

MARUTI SUZUKI

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Maruti Suzuki India Ltd (formerly Maruti Udyog Ltd) is India's largest passenger car company accounting for over 50 per cent of the domestic car market. The company was formed as a government company with Suzuki as a minor partner to make a people's car for middle class India. Over the years the company's product range has widened ownership has changed hands and the customer has evolved. In October 2 1982 the company signed the license and joint venture agreement with Suzuki Motor Corporation Japan. The company offers full range of cars from entry level Maruti Alto to stylish hatchback Ritz A-star Swift Wagon R Estillo and sedans DZire SX4 and Sports Utility vehicle Grand Vitara. The company is a subsidiary of Suzuki Motor Corporation of Japan. The Japanese car major held 56.21% stake in Maruti Suzuki as on 31 December 2017.The company is engaged in the business of manufacturing purchase and sale of motor vehicles and spare parts (automobiles). The company has nine subs...

MARKETING AND TRENDS IN DIGITAL MARKETING

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Marketing  is a  practice of individuals or organizations (including commercial businesses, governments and institutions). It allows them to  sell  products or services to other companies or organizations that  resell  them, use them in their products or services or use them to support their works. It is a way to promote business and improve profit too. Technological revolution. Technology is changing at an unprecedented pace, and these changes are speeding up the pace of new product and service development.  Entrepreneurial revolution. To stay competitive, many companies have downsized and reinvented themselves. Adaptability, flexibility, speed, aggressiveness and innovativeness are the keys to remaining competitive today.  (Occurring within marketing itself) Companies are looking beyond traditional assumptions and they are adopting new frameworks, theories, models and concepts. They are also moving away from the mass market and the pr...